THOMPSON
WOODS
Challenge
The main challenge was designing signage that improved safety and orientation without visually disrupting the forest. The system needed to be durable, readable, accessible, and environmentally conscious while clearly communicating rules, conservation goals, and visitor etiquette.
Process & Mediums
- Environmental graphic design
- Icon and typography system
- Sign layout and prototyping
- Research documentation
- Outdoor material exploration
- User journey mapping
THOMPSON WOODS PRESERVE IS A NATURE-FOCUSED PROJECT WHERE I DESIGNED A SIGNAGE AND WAYFINDING SYSTEM.
The work helps visitors navigate the site while supporting environmental stewardship — a calm, educational, and respectful experience in a preserved landscape. Presented at the Campus and Community Sustainability Expo: https://www.psu.edu/news/sustainability-institute/story/campus-and-community-sustainability-expo-be-held-dec-7
WAYFINDING
SYSTEM
Directional and entry markers guiding visitors safely through the preserve, with scaled families and readable hierarchy.
WAYFINDING SYSTEM
COLOR +
TYPOGRAPHY
Color palette, logo, and type inspired by the natural environment — HyperSuper for titles and Noto Serif for body.
COLOR + TYPOGRAPHY
INTERPRETIVE
SIGNAGE
Educational panels communicating conservation practices, habitats, rules, and respectful behavior.
INTERPRETIVE SIGNAGE
RULES
& ICONS
A friendly icon system encouraging care for wildlife, trails, and shared spaces.
RULES & ICONS
Exhibition View
MATERIALS
& PROTOTYPING
Consideration of eco-friendly materials and a minimal visual footprint, with scaled sign families and outdoor durability.
MATERIALS
USER
JOURNEY
On-site visits documented how visitors move through the preserve, and where existing signage left navigation gaps.
USER JOURNEY
PROCESS
PRESENTATION
Research, design approach, and concept presentation developed with classmates and advisor Huiwon Lim.
PROCESS
CAMPUS
EXPO
The project was shown at the Campus and Community Sustainability Expo.
